1. Basics of Data Protection

• Check: Basics of Data Protection

1. Data Processing
2. Data Processing in practice - An example

• Check: Data Processing

1. Data Protection at Events – Invitations
2. Data Protection at Events – During and after
3. Data Protection at Trade Fairs

• Check: Events and Trade Fairs

1. Customer Relationship Management (CRM) Systems
2. Data Processing Agreement
3. Ensuring Data Protection Compliance

• Check: CRM Systems

1. Legal Bases: TMG, GDPR and BDSG
2. Web Analysis
3. Integration and Configuration of Analysis-Tools

• Check: Tracking Services

1. Principles of Data Collection
2. Use of Data for Advertising Purposes

• Check: Promotions and Competitions

1. Legal Basis
2. Content of the Privacy Policy I
3. Content of the Privacy Policy II

• Check: Privacy Policy for the Website

1. Opt-In Procedure
2. Double-Opt-In Procedure & Burden of Proof

• Check: Consent (Opt-In and Double-Opt-In)

1. Legal Basis
2. Legal Protection through the Double Opt-In Procedure
3. What else do companies need to pay attention to?

• Check: Newsletter-Marketing